Referral outreach for hospice providers

Hospice referrals start with a conversation about goals of care, in physician offices, hospitals, skilled nursing buildings, and senior living. We reach the professionals who are part of those conversations, from your liaisons' profiles or yours.

Medicare hospices operating in 2024
6,706Medicare hospices operating in 2024MedPAC, March 2026, Ch. 10
Medicare beneficiaries enrolled in hospice in 2024
1.91MMedicare beneficiaries enrolled in hospice in 2024National Alliance for Care at Home, Facts and Figures 2025

Who to reach first

For hospice, the physician certifies, and the people around the physician start the conversation. If you could only build five relationships, start here.

  1. Physician practices

    Physicians certify, and their staff coordinate the referral.

  2. Hospital discharge planners

    Goals-of-care conversations often happen before discharge.

  3. Case managers & social workers

    Social workers support families through the decision.

  4. Skilled nursing & rehab

    Long-stay residents whose goals are changing.

  5. Senior living

    Communities that want residents to stay home at the end.

Be ready before the first reply

Outreach brings conversations. These are what partners will ask about next. We check each one on the audit.

We never target other hospices' liaisons as if they were referral sources.

  • Know how fast you can do an admission visit, including weekends.
  • Be clear about your inpatient and continuous care capacity.
  • Have a liaison or clinician ready to answer clinical questions after the first reply.
  • Running several liaisons? Each can have their own profile and territory, with replies going to the right person.

See who refers in your area

Thirty minutes. We map your referral partners and tell you straight whether outreach fits.